Clarity Concepts
Project:
The Uniek
Sector:Shop & Event
Size: 1,415 SQ/FT
Location: Tsuen Wan, Hong Kong

Uniek is a lifestyle platform that aims to ‘bring the world closer without fear of obstacles’. Recently, they unveiled their flagship store, which can be found in The Mills, an innovative arts space in Tsuen Wan. The Mills holds historical significance as it was once a renowned textiles and cotton factory during the 1950s.

In designing the flagship store, Clarity Concept drew inspiration from the contemporary ambiance of The Mills while incorporating essential European design elements. This approach beautifully mirrors Uniek’s overarching vision of introducing European culture, lifestyle, and craftsmanship to the Asian market. This flagship store provides customers with a captivating and unparalleled experience by seamlessly integrating a lifestyle store and a cosy cafe.

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The store design ingeniously divides the space into two halves, with the right side featuring a vibrant orange colour scheme to enthral shoppers, which harmoniously complements the distinctive teal/turquoise colour scheme of the cafe on the left side. This amalgamation offers shoppers a comprehensive and immersive experience. This approach elegantly reflects Uniek’s overarching mission of introducing European culture, lifestyle, and craftsmanship to the Asian market

 

The cafe was designed dedicated pure relaxation and unwinding is the perfect haven following a day of shopping and enjoyment, adorned with a soothing teal colour scheme, which harmoniously complements and showcases the Mills’ beautiful existing concrete elements.

Uniek’s flagship store offers customers a one-of-a-kind and captivating experience by combining the contemporary aesthetics of The Mills with the elegance of European design.

 

By blending the modern aesthetics of The Mills with the sophistication of European design, Uniek’s flagship store provides a unique and captivating experience for its customers. It serves as a hub where people can explore and embrace the fusion of diverse cultures, erasing geographical boundaries and fostering a sense of unity and interconnectedness.

The modern aesthetics of The Mills with the sophistication of European design. Uniek’s flagship store offers customers a one-of-a-kind and captivating experience by combining the contemporary aesthetics of The Mills with the elegance of European design.

 

The cafe was designed dedicated pure relaxation and unwinding is the perfect haven following a day of shopping and enjoyment, adorned with a soothing teal colour scheme, which harmoniously complements and showcases the Mills’ beautiful existing concrete elements.

The right side featuring a vibrant orange colour scheme to enthral shoppers. The store design ingeniously divides the space into two halves, with the right side featuring a vibrant orange colour scheme to enthral shoppers, which harmoniously complements the distinctive teal/turquoise colour scheme of the cafe on the left side.

 

This amalgamation offers shoppers a comprehensive and immersive experience. This approach elegantly reflects Uniek’s overarching mission of introducing European culture, lifestyle, and craftsmanship to the Asian market

Inspirations
Textures and Colours
image
Inspired from the original textiles of The Mills, incorporating European design elements.